Introduction to Flat Web Design

The concepts of web design are always fluctuating, in terms of trends. Web technologies that are considered to be hot today need not necessarily be viewed the same way tomorrow. However, some concepts tend to be so appealing that they carve out a niche band of followers and fans for themselves. One such concept that is being talked about a lot is the flat web UI design.

Flat UI design is not just a passing trend – it has become a revolutionary design concept that has been gaining quite some momentum in recent times. Concerned with development of beautiful minimalistic and simple websites, flat design involves making the design elements adopt a true two-dimensional nature. The following part of this article provides some useful design principles and tips on a flat user interface design:

Top Tips on A Flat UI Design

Implementing flat designs upon a new or existing site is no small task. However, to make things easier, here are a few valuable tips on going flat-styled, which can help the developer create the perfect flat UI design style:

Remove Unnecessary Effects: Removing all unnecessary effects from the design elements used in a website is often a great first step towards a flat design. Getting rid of the styling elements such as texture, gradients and overlays of a design element provides the element an austere and professional look.

The KISS Principle: The “Keep it simple, stupid” principle applies quite nicely to a flat web design. You know when you are straying off track, especially while building design elements that turn out to be more and more complex with every rendering.

Minimalistic Approach: For a flat design implementation to be successful, it is imperative that the site’s UI be as minimalistic as possible. Keeping the design basic and pretty straightforward can help a flat design work wonders for a website.

Trying the Almost Flat UI Approach: Designing a completely flat UI for a website is not an easy task. Sometimes, it may not even be suitable for the intents and purposes of the website. In such situations, going for a partially flat design may save the day. Partially flat UI elements are not completely bare of effects. Rather, they retain some of the aspects that make the elements stand apart from the crowd. Today, several web designers swear by this approach for a simplistic web design.

Key Benefits of this Design Trend

Some of the benefits of implementing a flat UI are to give back the focus to quality content being accessible as possible and removing the weight of clunky interfaces. Another benefit that may come with a flat UI are performance and speed benefits, which can help impact in your sites overall conversion rate performance and SEO performance.

When Not to Go for A Flat UI Design

Like any web technology, a flat UI too has its fair share of limitations, in terms of usability. A flat UI design is only valuable when the aesthetic is in tune with the goals and objectives of the website. If the website requires a more complex interface, then adopting a flat web design would be detrimental to the site’s progress and popularity. Users may even get turned off, and the website could lose valuable visitors.

Armed with the above given tips and useful information, any web developer may be able to implement a flat or a semi-flat UI design, and come up with simple, yet effective designs for websites, which would be responsive and will also maintain a professional outlook.

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